馬來西亞駐廣州總領事館代表到訪我會
近日,我會副秘書長譚女士熱情接待了新近上任的馬來西亞駐廣州總領事館商務領事Mohamad (Haris) Abdul Latiff 先生,以及馬來西亞駐廣州總領事館市場官員許浩先生,雙方就如何加深馬來西亞食品出口行業(yè)與我會的進一步合作進行了深入交流。
Recently, Deputy Secretary-General Wency Tan of IFA warmly received Trade Consul Mr. Mohamad (Haris) Abdul Latiff and Marketing Officer Xu Hao of Consulate General of Malaysia in Guangzhou. Both parties had in-depth discussions on further cooperation between Malaysia food export industry and IFA.

譚秘書長陪同馬來西亞代表們參觀了廣州(中國)進口食品交易中心.萬國食坊(以下簡稱“交易中心”),介紹了廣東省進口食品協(xié)會(IFA)的基本情況,F(xiàn)ood2China一站式服務平臺,以及為協(xié)會與F2C服務提供重要支持的進口食品交易中心,并解釋了中心的整體情況和未來發(fā)展計劃。Latif先生對協(xié)會以及中心提供的專業(yè)服務與發(fā)展前景表示認可。
First, Ms. Tan introduced the Food2China Trading Center and explained the positioning and current operation of the trading center. As well as services provided by IFA and Food2China. Mr. Latiff appreciated the professional service system and prospect of IFA and Food2China.

在后續(xù)的會談中,Latif先生表示,在疫情影響下,領館除了組織廠商企業(yè)參加東盟博覽會,也開始通過線上展和線上對接會幫助馬來西亞供應商開拓海外市場。近年中國作為具有巨大發(fā)展?jié)摿Φ氖袌鰝涫荞R來西亞商家的關(guān)注,其中廣東更因在東南亞飲食文化上的淵源和接受度,成為了重點發(fā)展市場。Latif先生還提出,如果協(xié)會會員有馬來西亞食品的采購需求,領館可以根據(jù)需求推薦優(yōu)質(zhì)的供應商。
In the follow-up meeting, Mr. Latif said that under the influence of COVID-19, besides organizing manufacturers to participate in ASEAN Expo, the consulate also started to help Malaysian exporters to develop overseas markets through online exhibitions and online matchmaking sessions. In recent years, China as a market with huge potential for imported food has drawn attention of Malaysian businesses, with Guangdong becoming a key development market due to its history with Southeast Asian food culture. Mr. Latif also suggested that if IFA members have demands for Malaysian food supply, the consulate can recommend quality suppliers according to the demand.

此外,領館還有舉辦大師班活動的計劃,旨在幫助馬來西亞商家們更加了解如何進入中國市場,希望能邀請協(xié)會一起組織參與,并且與協(xié)會展開更多更深入的合作。譚女士表示很期待與馬來西亞領館的合作,提出F2C作為一個專業(yè)平臺,可以提供多樣化的合作模式,比如:
01
針對還未進入中國的馬來西亞廠商,協(xié)會可以邀請海關(guān)專家和進口商作為進口食品大師班的嘉賓,向參加的馬來西亞廠商分享見解和經(jīng)驗,幫助更多馬來西亞食品打入中國市場;
02
對于希望進行更精準的推廣以及直接尋找商機的廠商與商協(xié)會,也可以根據(jù)客戶的預算和需求,提供包括組織專業(yè)買家團、線下品鑒對接會、線上精準一對一邀約商談在內(nèi)的多元化增值推廣服務;
03
對于已經(jīng)在中國擁有分公司或合作伙伴的馬來西亞企業(yè),推薦他們加入廣東省進口食品協(xié)會,可根據(jù)會員等級享受到各類型的服務,例如政策咨詢、多渠道產(chǎn)品推廣和參加國內(nèi)巡展;
04
對于展覽/商務活動上的合作伙伴,協(xié)會也可以提供合作推廣模式,向協(xié)會會員發(fā)布產(chǎn)品推廣文章。
In addition, the Consulate has plans to hold master classes to help Malaysian businessmen understand more about how to enter the Chinese market, and wish to invite IFA to co-organize the events, as well as participate more in-depth cooperation with IFA. Ms. Tan is also looking forward to the cooperation and suggested that Foo2China, as a professional platform, can provide various cooperation models, such as :
01
For Malaysian companies that have not yet entered China market, IFA can invite customs experts and Chinese importers as guests of the imported food master class to share insights and experiences, helping more Malaysian food products to enter the China market;
02
For companies and associations who wish to conduct more precise promotion and direct business opportunities, IFA can also provide diversified value-added promotion services, including professional buyer teams in exhibitions, offline tasting and matchmaking sessions, and online one-on-one business matching, according to the budget and needs of clients;
03
For Malaysian companies that already have branches or partners in China, they are recommended to join our Guangdong Imported Food Association(IFA) and can enjoy various types of services according to their membership levels, such as policy consultation, multi-channel product promotion and participation in domestic roadshows throughout the year;
04
For exhibition/business event partners, IFA also can release product promotion articles to IFA members through a cooperative promotion pattern.
Latif先生一行很感謝譚女士的詳細解說與建議,并十分期待后續(xù)與協(xié)會的交流合作,以便更深入了解華南市場,為馬來西亞廠商提供最新的市場信息和專業(yè)支持,將更多優(yōu)質(zhì)的馬來西亞食品帶到華南地區(qū)乃至全中國市場,促進進口食品行業(yè)的繁榮發(fā)展。
Mr. Latif and his team are appreciated for Ms. Tan's detailed explanation and advice. They are looking forward to the follow-up communication and cooperation with IFA. Thus, they can have a deeper understanding of the South China market, provide the latest market information and professional support to Malaysian business. Eventually, more quality Malaysian food products will be brought to the whole Chinese market and benefit the development of the imported food industry.
